A WORX leaf blower’s incredible power leads us to believe that if enough people blow their leaf blowers in the same direction at the same time, we can speed up the rotation of the Earth, propelling ourselves into the future
Accessible Leaf Blowers
WORX leaf blowers will be accessible to pedestrians on the streets of major cities. An alarm will sound letting you know when it’s time to point those leaf blowers due west.
The day of the event, snapchat will add a compass filter. Users can upload their blowing to the worldwide live story.
Next to posters, sticky compasses will be distributed in home-improvement stores. These will attach to leaf blowers to help users aim due west.
CW: Greg Seles
AD / Designer: Claire Barnette